Publishing With Technology
Fueled by big data, met with analytical expertise
High-volume content creation expertise with insider distribution knowhow
Refining demographic and psychographic audience segmentation
Unleashing the power of AI to optimize success metrics
We Pair Advertisers To The Right Audience
Duke Digital Group owns and operates numerous popular web properties that provide highly-verticalized content to visitors around the world. We have veteran experience scaling client success metrics.
monthly world wide pageviews
unique visits per month
monthly social media impressions
Technology-Driven Audience Science
Harness the science and power of machine learning from big data, AI optimizations, and audience segmentation to discover emerging content, narratives and trends that speaks to millions of connected readers across the globe.
Client briefing and contracting, followed by kickoff
Client Digital Analysis
Success metrics defined and benchmarks charted
Publisher Marketing Research
Forecasting, audience segmentation, targeting, and data modeling
Settings options predetermined for optimal campaign run
Team and AI systems optimize campaign flight ongoing
Duke Digital Group fundamentally operates at a whole other level of publishing with technical expertise. Their implementation of advanced tools and nuanced trading systems delivers targeted audience matchups and reach. Also, their experience consists of veterans of the media industry, time-tested and proven in their ability to identify problems in advance and find creative solutions.
Have known the team behind Duke Digital Group for 10+ years. Great people... and they've nailed the art of matching the perfect audience with advertisers. We've intro'ed many Fastener.io clients to Duke Digital Group and always hear great things.
Duke Digital are superheroes. Not only do they deeply understand many of the most advanced and nuanced marketing mechanisms most professionals can’t even comprehend, but they are industry vets that make things happen.
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